Description

“Entrepreneurship Development,” authored by Dr. Sandhya D in collaboration with Dr. Chippy Mohan and Dr. Pradeep Kumar S V, stands as a beacon in the realm of entrepreneurship education. This comprehensive textbook offers a holistic approach, guiding readers through the intricacies of ideation, business planning, financial management, and market strategies. The inclusion of real-world examples and case studies provides practical insights, fostering a deep understanding of the challenges and opportunities in entrepreneurship. With pedagogical tools such as case studies, exercises, and discussion points, the book encourages critical thinking and enhances the learning experience. Driven by the multi-author expertise of three distinguished scholars, “Entrepreneurship Development” serves as an invaluable resource for students, educators, and professionals seeking to navigate the dynamic landscape of entrepreneurship with precision and knowledge.